North End Motors – Multi-Channel Campaign
Conquest Email, Programmatic Display, CPC Social Media Campaign
Conquest Focused Multi-Channel Campaign
TrueMail Marketing was contracted by North End Motors in Canton, MA to generate both digital and foot traffic for their dealership. Originally, the campaign consisted of just a targeted email strategy. However, four months into the campaign TrueMail was able to incorporate a full Multi-Channel approach. At that point, we initiated a Programmatic Display Campaign along side some very targeted Social Media advertising.
How TrueMail Helped
Through a series of five separate campaigns, TrueMail was able to generate a total of 115 sales. The average profit per vehicle was not disclosed, however, you know what your average profit is, so just insert it for X within this formula: ROI = ((X x115) – $29,200)/X
To get your personalized campaign started, just click here!